OUR APPROACH

1. Targeting development:
High-intent keyword clusters + geo-segmentation;

2. AI agents deployed

Budget Allocation

Distributes and rebalances spend across networks and campaigns for best ROI.

Copywriting

Crafts high-performing ad headlines, CTAs, and landing page text.

Behaviour Analysis

Maps buyer journeys and identifies high-converting paths.

Reporting

Monitors CTR, CPC, and CPA daily; adjusts bids, pauses low performers, and reallocates budgets.

3. Automation:
Automated campaign structure; ongoing bid/budget optimisation; lead nurturing based on behaviour; automated reporting with recommendations for action.

4. Testing & iteration:
Ongoing A/B testing and performance reviews