Case Study - Real Estate: 64% more rental enquiries through AI-optimised campaigns

We helped a real estate company to achieve sustainable growth with data-driven marketing.

Client

GreenBrick Estates Ltd.

Industry

Real Estate

Goal

Increase enquiries & reduce costs

Timeframe

From Q2 2025

Platforms

Google Ads, Meta Ads, CRM

INITIAL SITUATION

1. Customer journey analysis and optimisation:
Journey analysis to optimise touchpoints; churn/engagement signals for timing;

2. AI agents deployed:

A/B Testing

Automate and optimize digital tests, providing real-time insights to boost conversions and enhance user experience.

Copywriting

Crafts high-performing ad headlines, CTAs, and landing page text.

Behaviour Analysis

Maps buyer journeys and identifies high-converting paths.

CRO Audit

Scans websites and funnels to detect drop-off points and UX friction.

3. Content and testing:
Scaled content & ad assets (recycling); brand-consistent creatives

4. Reporting:
Insights for budget prioritisation through transparent reporting

64% more enquiries

26% reduction in advertising costs

4% increase in CR

We help real estate companies grow in a data-driven, automated way with measurable results.

(c) GRUBE.digital 2026